A Clearer Name, a Fresh Look, the Same Mission

Change isn’t just something we react to, it’s something we welcome.

From the beginning, our mission has been simple: to protect, educate, and support families. As we’ve grown, we’ve learned a lot about ourselves, the people we serve, and how we want to show up in the world.

Today, we’re excited to share the next step in our journey, a refreshed name and a refreshed logo. It’s more than a design update; it’s a reflection of what we’ve learned along the way.

The name is simpler, the logo is cleaner, but the heart of who we are hasn’t changed. We’ve kept what matters, and we’ve let go of anything that got in the way. We’re still here to help parents feel more confident and better equipped to guide their kids in today’s digital world. This change wasn’t just for the sake of change, it’s part of growing with purpose. 

Thanks for being on this journey with us. We’re just getting started.